Posts Tagged "Institut des Mamans"

piggy bank with euros sticking out.

8 out of 10 parents purchase second hand equipment

13 September 2017

1560 € is the average budget for the arrival of a child, in fact 8 parents out of 10 buy…

Read More
poussette enceinte

Most of parents are in favor of paying the birth bonus during pregnancy

1 September 2017

According to the FJP, a recent study, extracted from the IDM-FJP barometer, shows the impact of the methods of payment…

Read More

Michel Moggio interview, FJP, ActuBaby 21/08/2017

28 August 2017

  Michel Moggio – Managing Director of the French Federation of Industries Jouet Puériculture – answers to Actubaby about the…

Read More
Baby after bath

Favorite mums’ brands in babie’s hygiene and care – IDM Barometer 2016

22 May 2017

To learn more about this Study

Read More
Superhero child with boxing gloves

IDM and the Marie Claire Group associate

23 June 2016

A new step for the IDM ! The IDM and Marie Claire Group join forces in deploying their parental strategy…

Read More
conférence IDM

IDM conferences at Printemps des Etudes trade show 16-17 april 2015 !

31 March 2015

Don’t miss IDM conferences at Printemps des Etudes trade show 16-17 april 2015 ! Thursday 16 9.30 :  ‘Sensorial and consumer research for babies, kids…

Read More
bébé tétine

Favorite mums’ brands in babie’s hygiene and care – IDM Barometer 2014

9 March 2015

To learn more about this study:

Read More
9 months community IDM

6 months to get insights for a key target group : Parent-to-be and parents of young children

6 February 2015

9 Months Community© : 1st qual online community dedicated to the parents-to-be and parents of babies, in immersion and mobilty….

Read More
bebe biberon

Barometer favorite brands Baby Moms 2014

13 October 2014
Read More