Next quant omnibus MOM© – 15/12 – Parents and Kids target – 1 800 European parents with kids 6-12 yo


Planned PR exercise, event ? News, recent developments for your brand ? Price, range, design or pack change ? CRM action, promotion, communication review ? …

Get help to drive your projects for your markets/brands and obtain key performance figures, quantified and strong results, on a robust and representative sample for a key target : 1 800 mums and dads of kids …  without having a lot of budget through our next European MOM© ‘My Omnibus for Mums’. Target, Methodology Robust and representative sample of 360 parents of kids aged 6 to 12 years old  in each 5 countries : France – Germany – Italy – Spain – UK (choice possible), surveyed online. A high quality of data is ensured, respondents being selected from high-quality preferred partners (European Mother Network) and IDM’s leading proprietary Access Panel in France. Planning, budget, deliverables Fieldwork start: 15 December – Results: 15 January. Pack ‘3 countries’ from 350€ HT per question / country, if same question in the 3 countries, 450€ HT if different – Pack ‘5 countries’ from 300€ HT per question / country, if same question in the 5 countries, 400€ HT if different. If France only from 550€ HT per question (parents), 800€ HT per question (Parents + Kids). PowerPoint report, presentation of the results (in situ or phone call). Tell us your specific needs, we will be happy to help you put together your project.