Janvier 2014 : 1er omnibus MOM© international auprès de parents de 3-12 ansJanuary 2014 : International omnibus MOM© targeted to parents with children aged 3-12 yo

In our European MOM © ‘My Omnibus for Mums’, an omnibus of 2 700 parents of kids, you will obtain fast answers to questions as varied as:

  • Brand awareness, penetration, image  (globally and / or per channel)
  • Market potential, Market trends
  • New product, range, service potential
  • Concept testing, pack testing
  • Price testing
  • Impact of communication
  • Behaviours & consumption habits
  • Target profiling

representative sample of 540 parents of kids aged 3 to 12 years old in the following countries (selection of countries possible):

  • GERMANY
  • UK
  • FRANCE
  • ITALY
  • SPAIN

The survey will be administered online. A high quality of data is ensured, respondents being selected from high-quality preferred partners (European Mother Network) and IDM’s leading proprietary Access Panel in France.

Fieldwork starts on January 15th

Please contact us, we will be happy to help you put together your project. ‘My Omnibus for Mums’ MOM is running regularly throughout the year; we’ll keep you updated of coming waves!

You have questions related to a different target group? Needs in other countries? Tell us your specific needs and we will look for the opportunity to syndicate fieldwork.In our European MOM © ‘My Omnibus for Mums’, an omnibus of 2 700 parents of kids, you will obtain fast answers to questions as varied as:

  • Brand awareness, penetration, image  (globally and / or per channel)
  • Market potential, Market trends
  • New product, range, service potential
  • Concept testing, pack testing
  • Price testing
  • Impact of communication
  • Behaviours & consumption habits
  • Target profiling

representative sample of 540 parents of kids aged 3 to 12 years old in the following countries (selection of countries possible):

  • GERMANY
  • UK
  • FRANCE
  • ITALY
  • SPAIN

The survey will be administered online. A high quality of data is ensured, respondents being selected from high-quality preferred partners (European Mother Network) and IDM’s leading proprietary Access Panel in France.

Fieldwork starts on January 15th

Please contact us, we will be happy to help you put together your project. ‘My Omnibus for Mums’ MOM is running regularly throughout the year; we’ll keep you updated of coming waves!

You have questions related to a different target group? Needs in other countries? Tell us your specific needs and we will look for the opportunity to syndicate fieldwork.