More than 15 years of expertise in market research and marketing insights 100 % dedicated to the moms, the future moms, the dads, the children, the families and the tribes of today!
Since 2001, we develop approaches closer to the families : quant, qual, ethno…. innovative and specifically adapted to this target thats gets us excited. We help brands on this strategic target, in France and abroad, in their actions to anticipate the consumers’ needs, optimize communication actions, develop markets, and create the products of tomorrow.
B2B targets : school staff, healthcare professionals … can also be reached to enrich the insights of our 360° approches.
See our video where both parents and healthcare professionals express themselves about influencers for food/infant nutrition (interviews made during our pilot study proposed in pre-subscription).